What outcome can I expect with Shelfy?

The tools and information to make better commercial decisions — faster, with more context, and ahead of your competition. Prices, sellers, stock, installments, and promotions, all combined in one place. Your team still decides; our job is to make sure they decide with the best data on the market — to sell more and stay more competitive.

Which retailers does Shelfy monitor?

56 retailers in Argentina, including Mercado Libre, Frávega, Carrefour, Jumbo, Coto, Disco, Musimundo, Easy, Megatone, Sodimac, Cotodigital, VEA, Rodo, Hendel, HiperLibertad, and 40+ more. Coming next: Brazil, Mexico, Chile, Colombia, Uruguay.

How does Shelfy monitor Mercado Libre?

Mercado Libre updates daily with seller-by-seller decomposition for every one of your SKUs: price, shipping, buybox share, rating, and gray-market flags. You get 30 days of history to reconstruct movements and spot patterns.

How is Shelfy different from Profitero or DataCrops?

Shelfy is LATAM-native: it covers financed and interest-free installments, USD equivalency at capture, and Mercado Libre with seller-by-seller buybox decomposition — all in one table. 48-hour setup vs. 4–8 weeks. Support in Spanish, LATAM hours.

How much does Shelfy cost?

Per user, per country — not per SKU. You can monitor your full catalog without the cost scaling with breadth. Plans from Starter to Enterprise. Contact us for pricing.

How long does implementation take?

48 hours on average. Day 1: upload catalog, approve matches. Day 2: first data run. Day 3: results live in production.

Does Shelfy replace Nielsen or Kantar?

No. Nielsen and Kantar measure offline and sell-out with monthly panels. Shelfy monitors digital and listed price, in real time, every day. They’re complementary.

How does Shelfy handle privacy?

Shelfy only captures information that’s publicly available on retailer pages. We don’t collect consumer data or access authenticated areas. We comply with Argentina’s Law 25.326 and GDPR.

Retail intelligence · Argentina

Every price.Every seller.Every installment.

All of Argentina’s retailers, in a single view. Prices, installments, Mercado Libre sellers, stock, and share of shelf from 56 retailers — refreshed daily, so your commercial team can decide with the full picture.

Request a demo See the product

Coverage: Argentina · Coming next Brazil, Mexico, Chile

shelfylatam.com / Marca · Argentina · Precios

Precios — Smart TV 55" Samsung QLED

Frávega · hace 23 min

-6% 7d

Lista$1.299.999

Contado$1.099.999 -15%

12 cuotas s/interés$91.666/mes Galicia

Promo Galicia$824.999 jue—dom · -36%

Precio efectivo más bajo

$824.999

Mercado Libre · Buybox

Heladera Whirlpool WRE57AKBPA

WhirlpoolOficialoficial

38%$1.084.000

Tienda Pyme XXautorizado

22%$1.099.999

DeptoElectro_ARgray market

14%$998.000

GranElectroSAautorizado

10%$1.119.000

+ 7 sellers más

16%—

Sellers únicos

Gray market

84%

Buybox 7d

Share of shelf · Electrónica · Cotodigital

Esta semana

1LG32

2Samsung28

3Philips19

4Sony14

5Hisense11

6TCL9

Tu marca · Samsung · rank 2 (↑1) +6 wow

Alertas · Hoy

4 críticas, 2 advertencias

Mercado Libre

Buybox perdido · Heladera Whirlpool WRE57AKBPA

hace 11 min · seller DeptoElectro_AR a $998.000

Carrefour

OOS · Cafetera Atma CA9194

hace 38 min · in_stock → out_of_stock

Frávega

Cuotas s/i: 12 → 6 · Samsung Smart TV 55

hace 1h 12m · impacto en precio efectivo +14%

Frávega

Nueva promo · 25% off electro hasta domingo

hace 2h · aplica a 8 SKUs de tu categoría

retailers

monitored in Argentina

Mercado Libre

seller by seller

+ buybox + gray market

9 fields

per product

updated daily

Real-time FOMO

What your competition did this week.

If you saw it, you already have Shelfy. If not, you missed it.

The digital shelf doesn’t wait for Monday’s report. Shelfy notifies you the moment something changes — before your team, before your buyer, before your competition.

Movements · This week

Electronics · 12 brands tracked

5 eventos

Monday · 14:23· Frávegacritical
Samsung cut interest-free installments on smart TVs: from 12 to 6.
Effective-price impact: +14%
Tuesday · 09:11· Carrefourinfo
Whirlpool raised list price 4.8% on no-frost refrigerators.
Bank promo still active
Tuesday · 16:40· Mercado Librecritical
3 new sellers appeared on your top AC unit SKU.
One flagged as gray market
Thursday · 11:05· Frávegawarning
Your competitor added 8 active refrigerator listings.
21 → 29 SKUs in one week
Friday · 08:30· Jumbocritical
Your brand dropped from 31 to 25 active listings.
Three products went out of stock

The ecosystem

Argentina’s digital retail moves faster than any monthly report can capture.

Your commercial team needs to move at that same speed.

Fifty-six retailer sites. One marketplace with thousands of sellers competing for the same product. Catalogs that change without notice. Effective prices that depend on the installment, the day, the active promotion. Digital-shelf positions that shift hour by hour.

That’s the speed Shelfy gives you: the entire ecosystem, every day, in a single view.

Shelfy · Brand · Argentina · Last updated: 47 minutes ago

Pricing — Top SKUs

Smart TV 55"$1.09M-15%

Heladera no-frost$2.4M-8%

Aire 3500F$890k+4%

Lavarropas 8kg$760k-12%

Share of shelf — Electronics

LG32

Samsung28

Philips19

Sony14

Hisense11

Mercado Libre — Sellers

11 sellers2 gray marketBuybox: 84%

WhirlpoolOficial$1.084k

Tienda Pyme XX$1.099k

DeptoElectro_AR$998k

Alerts — today

Buybox perdido · Whirlpool11m

OOS · Cafetera Atma38m

Cuotas s/i: 12→6 · Samsung1h

25% off Galicia · electro2h

The product

The product, in four views.

Pricing intelligence

Prices. List, cash, installments. Everything the customer actually pays.

The price a customer sees on the digital shelf isn’t the list price. It’s list minus discount, spread across installments, with the retailer’s active promotion. Shelfy captures every component and shows them as real effective price.

List, cash, financed and interest-free installments
USD equivalent at capture time, for historical comparison
Retailer promotions: seasonal sales, flash deals, weekend offers
Weekly history with sparkline per SKU, brand, retailer, category

See the pricing dashboard

Frávega · captured 23 min ago

55" Samsung QLED Smart TV

Δ 7d: -6%

List$1,299,999

Cash$1,099,999 -15%

12 interest-free installments$91,666/mo Galicia

Galicia promo · Thu—Sun$824,999 -36%

Lowest effective price

$824,999

category median

$1,045k-21%

Marketplace + retailers

Mercado Libre and retailers, in one table.

A CPG brand doesn’t sell in one channel — it sells in the full ecosystem. Mercado Libre with its thousands of sellers, plus the 50+ retailers that also list your products. Shelfy stitches them into one place so you see the entire picture.

Seller-by-seller decomposition on Mercado Libre with buybox history
Automatic crossing: the same product on ML and at each retailer
Cross-channel spread: the lowest effective price on ML vs. the lowest at retailers
Gray-market and channel-violation detection

See the full ecosystem

mercadolibre · buybox

Mercado Libre · live

Whirlpool WRE57AKBPA refrigerator

Whirlpool

Pyme XX

Gray

WhirlpoolOficialofficial

env. gratis38%$1,084,000

Tienda Pyme XXauthorized

env. $4.50022%$1,099,999

DeptoElectro_ARgray market

retira14%$998,000

GranElectroSAauthorized

env. gratis10%$1,119,000

+ 7 more sellers

16%—

Distinct sellers

Gray market

84%

Buybox 7d

For your team

Three roles. Three meetings. The same clarity.

This is the with-Shelfy version.

Commercial · Revenue Director

You walk into steering with a plan, not with questions.

Monday 10:00. The CEO’s question is how to respond to the competitor’s move from Friday. For you it isn’t news — Shelfy alerted you Friday at 14:30. You spent Saturday watching it evolve. By Monday you have three scenarios ready in the what-if simulator: hold price and win margin, match and win share, a hybrid by SKU with margin impact already computed.

You share screen. The conversation stops being "when did we find out" and becomes "which one do we run".

The decision is signed off in that same meeting. The next competitor move has you ready.

See the Revenue tour

Trade Marketing Manager

You walk into the buyer meeting as the lead, not the guest.

Thursday 11:00. Your brand climbed two spots in presence this month at this retailer. Three competitor SKUs have been out of stock for six days — categories with shelf room waiting for whoever proposes first. You know exactly which of your SKUs could cover that gap, and which coverage opportunities your competitor isn’t addressing right now.

Shelfy built the brief automatically Wednesday night: weekly share, retailer price moves, competitor SKUs disappearing, coverage proposals by category.

You set the agenda instead of following it. You walk out with shelf space locked for next quarter — and a buyer who calls you first next time.

See the Trade tour

E-commerce · Marketplaces Director

You defend your brand on Mercado Libre before it’s a problem.

Mercado Libre is 40% of your digital sales. This morning three new sellers showed up on your top SKU. You see them the same day — not in a customer complaint six weeks later. One trips the automatic gray-market threshold (price below median, no authorized history, atypical location). You have price, location, and buybox history ready for your legal team without them having to ask.

You forward the evidence in one click. Forty-eight hours later, the listing is suspended.

Your buybox is back to 92%. The warranty is honored by who it should be. And the next time a seller like that appears, you’ll know the same day. Again.

See the E-commerce tour

How it works

From kickoff to first report: 48 hours.

Connect your catalog

Upload your SKU list (or paste from Excel). Own brands, competitors, retailers to monitor.

onboarding · step 2

Drop catalog.xlsx or paste rows

128 SKUs detected · 4 columns

SKUProductoMarcaEAN

QN55Q60DSmart TV 55"Samsung8806094885231

WRE57AKBPAHeladera 419LWhirlpool7702049198214

Approve matches

Our matching engine proposes candidates with confidence scores. Bulk-approve the high-confidence ones, review only the edge cases.

match queue

Smart TV 55" Samsung QLED

→ Samsung QN55Q60D

0.94

Heladera Whirlpool

→ Whirlpool WRE57AKBPA

0.88

Lavarropas Drean Next 8.12

→ Drean Next 8.12 Eco

0.72

Start seeing

Your first data run happens that night. The next morning, everything is available in your dashboard. Alerts active automatically.

data run · live

Ongoing support in Spanish and English, LATAM hours.

Why Shelfy

Built in Argentina, for the actual retail you sell to.

Not a US platform retrofitted for LATAM. Not an internal script that breaks every time Mercado Libre updates its HTML.

Capability	Shelfy	Global retail-intel platform	In-house scraping team
Native AR coverage (56 retailers + ML)
Mercado Libre with seller-by-seller + buybox
Installments, USD at capture, retailer promotions
Auto-match: brand, model, attributes
Time from kickoff to first report	48 hours	4–8 weeks	weeks to months
Spanish-language support, LATAM hours
History with FX locked at capture
Pricing per user, not per SKU

Day 1

What you’ll see on day one.

We don’t have case studies yet — Shelfy is new. What we do have: the data, ready, the dashboards built, and 56 retailers monitored from day one.

Frávega · captured 23 min ago

55" Samsung QLED Smart TV

Δ 7d: -6%

List$1,299,999

Cash$1,099,999 -15%

12 interest-free installments$91,666/mo Galicia

Galicia promo · Thu—Sun$824,999 -36%

Lowest effective price

$824,999

category median

$1,045k-21%

Pricing dashboard — weekly brand median

share-of-shelf · category

Electronics · Cotodigital

This week · 6 weeks of history

1LG32

2Samsung28

3Philips19

4Sony14

5Hisense11

6TCL9

7Noblex7

8Sansei4

Your brand · Samsungrank 2 · ↑1

+6 wowvs. category average

Share of shelf — leaderboard with 6-week sparkline

mercadolibre · buybox

Mercado Libre · live

Whirlpool WRE57AKBPA refrigerator

Whirlpool

Pyme XX

Gray

WhirlpoolOficialofficial

env. gratis38%$1,084,000

Tienda Pyme XXauthorized

env. $4.50022%$1,099,999

DeptoElectro_ARgray market

retira14%$998,000

GranElectroSAauthorized

env. gratis10%$1,119,000

+ 7 more sellers

16%—

Distinct sellers

Gray market

84%

Buybox 7d

Mercado Libre — buybox seller decomposition

alerts · inbox

Inbox · today

4 critical · 2 warnings

Today

Mercado Libre

Buybox lost · Whirlpool refrigerator

11m ago · seller DeptoElectro_AR at $998,000

Carrefour

OOS · Atma CA9194 coffee maker

38m ago · in_stock → out_of_stock

Frávega

Installments s/i: 12 → 6 · Samsung 55" Smart TV

1h ago · effective-price impact +14%

Frávega

New promo · 25% off electronics through Sunday

2h ago · applies to 8 SKUs in your category

Yesterday

Jumbo

Brand drop · 31 → 25 active listings

yesterday 18:42 · 3 SKUs out of stock

Alerts inbox — last week’s critical events

Founding Partners program

10 brands. Founder-tier access. A voice in the roadmap.

Full access during the first 6 months with a price locked for life
1-on-1 onboarding with the founding team
Direct input on the product roadmap
Priority support, LATAM hours

Available · 10 · Taken · 0

Apply as founding partner

FAQ

The things we get asked most.

Shelfy is the retail intelligence platform that combines prices, installments, Mercado Libre sellers, stock, and share of shelf from 56 Argentine retailers into a single view.

Does your team sell consumer brands in Argentina?

We’d like to meet you.

Talk to the team

Start seeing your digital shelf this week.

20 minutes. Your catalog. Real Argentina data. No sales pitch.

Request a demo Talk to the team

48 hours to first report · No card · Spanish & English support

Every price.Every seller.Every installment.

What your competition did this week.

Argentina’s digital retail moves faster than any monthly report can capture.

Your commercial team needs to move at that same speed.

The product, in four views.

Prices. List, cash, installments. Everything the customer actually pays.

How many listings does each brand have, in each retailer, this week?

Mercado Libre and retailers, in one table.

Three roles. Three meetings. The same clarity.

You walk into steering with a plan, not with questions.

You walk into the buyer meeting as the lead, not the guest.

You defend your brand on Mercado Libre before it’s a problem.

From kickoff to first report: 48 hours.

Connect your catalog

Approve matches

Start seeing

Built in Argentina, for the actual retail you sell to.

What you’ll see on day one.

10 brands. Founder-tier access. A voice in the roadmap.

The things we get asked most.

Does your team sell consumer brands in Argentina?

Start seeing your digital shelf this week.